A new study of Latinas in the workforce finds that the vast majority (80%) want to be able to express their full identity at work. More Latinas than non-Hispanic women say they “dress more conservatively” and modify their hair styles to be successful at work.
Quoting from the Time Inc. BusinessWire release:
31% of Latinas say, “I must dress more conservatively than my co-workers in order to be taken seriously” (vs. 21% of non-Hispanic Caucasian women).
35% of Latinas say, “The way I style my hair impacts how successful I am at work” (vs. 25% of non-Hispanic Caucasian women).
51% of Latinas indicate they are the first in their family to go to college (vs. 38% of non-Hispanic Caucasian women).
69% of Latinas say, “I am primarily responsible for the cooking in my family” (vs. 78% of non-Hispanic Caucasian women, indicating how cultural expectations are undergoing a shift).